Sunday, March 30, 2014

Unclear on the Concept, Part 3

The latest missive from the cable company in its continuing dispute with Viacom (motto: Pay us like it's 1999 and everyone watches our channels) says that the response to their offer of taking fewer Viacom channels was to make the rate increase even higher than it was for the whole 15-channel package.

The company says it's gotten feedback from us that we we don't want to pay more for channels we watch less (since the basic non-premium package has something like 55 channels on it, I would say that paying attention to this feedback is a recent development). So they're investigating some other channels they might offer, and they list a few. Instead of a network that offers reruns of 227, they'll air one that offers reruns of That's My Mama.

While that seems like a meaningless switch from my point of view, I imagine it makes sense from the cable company's perspective. If they're going to air channels that few people watch, they're going to air the cheaper ones.

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